Leads called within 5 minutes instead of 30 were 21× likelier to agree to a next step, like an appointment.
Cortana, an AI phone assistant, calls yours in about 30 seconds and books the appointment on your calendar. You just show up.
Leave your number and she'll call in about 30 seconds, the same way she'd call your leads. Ask her anything.
Time to your first call
Starts when you tap Call me now
Most businesses call new leads back when someone gets a free minute. Move along the line to see what each wait costs.
Cortana calls after 30 seconds
0:30
Well inside 5 minutes, the fastest window the research measured, and the one with the best odds of qualifying the lead.
Source: InsideSales.com and MIT, 2007. Qualifying means the lead agreed to a next step, such as an appointment. Both studies looked across many companies that call web leads back, so they show a pattern, not a promise for any one business.
When Cortana books a visit, you get a text like this one, with a link to the recording.
CortanaText message, 2:14 PM
New design visit booked: Mike R., Saturday at 10:00 AM. Full bathroom remodel, upstairs. Called 28 seconds after he filled out your form.
About 45 minutes. Tell us how you handle new leads.
Your lead forms, your calendar and a local number for Cortana. Your own number stays the same.
Usually within a week. Texts follow once the carriers approve her number.
Month to month, with no contract.
$300a month
$1,000once, to set up
She tries to put the call through to your team. If nobody picks up, she texts you their name and number right away so you can call them back.
She tries again about two hours later, and once more the next morning.
She calls right away, day or night. Your form tells people they may be called straight away, including evenings, weekends and holidays.
Only if you want them to be. With recording on, you can listen to any call, and the text you get after a booking links to it. With it off, nothing is recorded.
Any business that pays for leads and then meets the customer in person, for a visit, an estimate or a consultation.
Cortana's time on the phone for your business: her calls to your leads, their calls back to her and any voicemails she leaves. Rings nobody answers don't count.
Cortana keeps calling every lead. Each minute past 1,000 is 25¢.
No. Have Cortana call you instead: she rings in about 30 seconds, the same call your leads would get.
She calls your phone in about 30 seconds, the same way she'd call your leads.